In a Network-Centric Marketing world, e-newsletters still remain a good source of information for the professional. The Marketing Consigliere took an inventory of some of the ones that stuff his inbox regularly and found these:
Ad Age Digital, Adotas, BtoB Daily News Alert, BtoB E-Mail Marketer Insight, BtoB Rollout, BtoB Straight Line, Chief Marketer, DemandGen Report, eMarketer Daily, Get to the Point: Business-to-Business, Get to the Point: Email Marketing, iMedia Connection, Magilla Marketing, Marketing ROI, CRM eWeekly, Email Insider, Metrics Insider, Notes from the Digital Frontier, Online Media Daily, DigitalHarborOnline, iMarketing News Daily, Potomac Techwire, E-Centric, Marketing Daily, Marketing Power News, MarketingExperiments Journal, and Marketing Profs Today.
Like most people, he scans the subject line and maybe open up the e-newsletter to scan the headlines. Is he a member of email delivery addicts anonymous?
He needs to organize this with RSS feeds and other tools rather than have all this fleeting marketing news oozing out of a clogged mailbox…