Marketing Automation Services, Demand Generation, and Lead Management | Allinio
Well, BLOGIT by TypePad allows The Marketing Consigliere to post to his WordPress blog, www.allinio.com/blog/ from his Facebook account. This blogpost was actually done from that. So why do I want to do that from a social networking site? There’s not as much functionality from the Facebook console unless you really know HTML.
At least it works…
The United States Navy has announced its approval to use certain Web 2.0 techniques to facilitate its collaborative and communication efforts. Robert Carey, the Navy’s CIO, issued a memo entitled “Web 2.0: Utilizing New Web Tools” on October 20th, 2008.
As The Marketing Consigliere has been blogging that businesses need to take the military concept of C4ISR to improve its sales and marketing success, here we have the military taking the business/social concept of Web 2.0 to improve its warfighting success. Of course, the Navy’s use of Web 2.0 will be in an intensely secure environment.
But once again, take a sentence from Carey’s last paragraph in the memo:
“Web 2.0 tools can significantly improve warfighter communication and effectiveness through a suite of web-based tools that are robust and resistant to compromise.”
Just replace the word “warfighter” with either “salesperson” or “marketer.”
Is your organization leveraging Web 2.0 yet? There are still a lot of laggards out there…
Forgive The Marketing Consigliere for being over a month late to notice, but when he mentioned OpenEMM in his April blog, they were talking about a SugarCRM adapter and he commented that it didn’t appear to be ready for primetime.
Apparently it has been available since September of this year. Zehr gut, meinen freunden!
Last week Endeca announced that its “Custom Catalog” solution has been deployed by SHI International, a B2B vendor of software and hardware, for the SHI Direct site. [Read more...]
