It was 40 years ago that the above photograph was taken by the Apollo 8 astronauts Jim Lovell, Bill Anders and Frank Borman. That picture helped soothe a world that saw a lot of turmoil that year and made a lasting impression on a young Italian-American boy. Looking back as a man now older than those brave astronauts were when they took their perilous journey into the unknown, the Marketing Consigliere realizes how risky their endeavor was and gives them his highest respect; their leadership shall not be forgotten.
Although he never made it into the NASA ranks, he found himself always trying to learn new things and eventually found himself on the leading edge of a revolution in commercial technology. Compared to the technology that kept those brave young men alive in the darkness of space, these new technologies are so far advanced and are allowing businesses and people to connect in ways never dreamed of, not even by rocket scientists.
As this tumultuous year draws to a close, the Marketing Consigliere wishes you all safety, happiness, and joy. Remember to think positive, dare to push yourself out of your comfort zone, and embrace the network centric marketing technologies that will help deliver what consumers and businesses need in 2009. This is a great time to be a Marketer. Hopefully more young people will be inspired by today’s technology and choose careers that serve others in a multitude of ways, including through the path of Net-Centric Marketing.