This year there are a multitude of conferences available to B2B Markters for networking and professional development. We plotted out the leading ones for you in a chronological table; some are repeat events at different venues, while others are unique and interesting also. Of the entire list, there are a few you should definitely try to attend…
While “virtual trade shows” are growing in scope and popularity, there’s nothing like going to a “meat space” event, pressing palms, gathering SWAG, and finding out what’s really going on.
The Online Marketing Summit 2012 and DemandCon stand out as some of the best we’ve been to; These are “must go tos.” We also heard that Content Marketing World was fantastic for its inaugural year and would probably be worth going to. There are many others on this list, all worthy of someone from your department attending depending on the discipline.
Of course, if you have a Marketing Automation platform (It’s 2012, what are you waiting for???), you should definitely go to your vendor’s user conference if they host one.
Know of a good national B2B Marketing event not on this list? Contact Allinio and let us know!
Thanks to Jill Rowley (@jill_rowley) and Laura Vogel (@laurahvogel), both of Eloqua, for informing us the exact dates and location of this year’s Eloqua Experience!
Joe – Laura told you before announcing it to anyone else. You really are special. I hope you can join us this year! At Eloqua Experience 2011, we have over 1200 attendees, 35 sponsoring partners and three days of training, education, networking and keynotes from luminaries such as Chip Heath. It was AMAZING! We also presented 20 Markie Awards – http://blog.eloqua.com/who-won-an-eloqua-markie-award/ – to OpenText, D&B, Gain Capital, McAfee, Rally Software, Progress Software, Blackbaud, Eaton, Cleveland Cavaliers, NetApp, Avid, Kronos, Unisource Worldwide, Concur, Cross Telecom, STEM CELL Technologies, Cvent, ArcSight, CHEP USA and Isilon Systems.
I forgot to mention my favorite events, which include Eloqua Experience (of course!), Dreamforce, SiriusDecisions Summit, DemandCon, Sales & Marketing 2.0 Summit, Marketing Sherpa B2B Summit, and the Online Marketing Summit. I haven’t attended Content Marketing World, but would LOVE to!