SuperAds XLVI

It seems like ages ago we were harping about the poor showing of B2B advertisements during Super Bowl XLV.   While there are plenty of talking heads out there commenting on the B2C ads, almost nobody talks about the scarce B2B ads.   As this prestigious event unites Americans of all stripes, we glue ourselves to the sofa to catch the ads most people ignore…

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Another Great Marketing Automation Infographic

Last year we featured two great infographics related to Marketing Automation.  We just stumbled upon another put out by those wild pals and gals over at HubSpot.  What’s interesting about this infographic is that it has some “unvarnished” facts and interpretations about what Marketing Automation is and should be.  Overall, we agree.. [Read more...]

5 Reasons to Attend Online Marketing Summit 2012 ;)

Creative Commons from http2007

Last week this we listed the major B2B events for the year, but failed to mention one at which Allinio’s President & CEO, Joe Zuccaro (@joezuc) has spoken and will be speaking again.  The Online Marketing Summit, to be held in San Diego, California from February 6th to 9th will be the best one yet.  We are flattered that Aaron Kahlow  (@AaronKahlow) asked Joe to sit on a panel on the 8th entitled “The Fundamentals of Online Marketing.”   This may be short notice, but here are five reasons why you should attend.

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Holiday Carol: God Rest Ye, Content Marketers

Creative Commons mashup from works of nannetteturner and Chris Heiler

Sung to the tune of “God Rest Ye, Merry Gentlemen

God rest you Content Marketers,
Creating stuff to view;
Remember, make it relevant
To those personas who
Are part of that buying center
Whom your sales must pursue,

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Holiday Carol: Down Thru’ The Funnel

Creative Commons by Jim, the Photographer

Sung to the tune of “Up On The Housetop

You get the prospect to opt-in,
So you’ll commit no spamming sin,
Send them an invite from afar
To attend your webinar!

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Holiday Carol: Here We Come A-Nurturing

Creative Commons by Accidental Hedonist

Once again, we are posting holiday carols for the tech/marketing/social crowd. With such hits as Carol of the Marketing Metrics, Get Yourself Marketing Automation, The Twelve Days of Foursquare,  O Little Town of Twitterville, Talking In A Mobile Wonderland, S-E-O, S-E-O, S-E-O!, and Eloqua Fideles, we are continuing this tradition into its third year with some lyrics that will hopefully put a smile on your weary Marketing face.

Sung to the tune of “Here We Come A-Wassailing

Here we come a-nurturing
Among the leads so green;
Here we come to qualify
And information glean!

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