5 Signs Zombies Are In Your Marketing Department

5 Signs Zombies Are In Your Marketing Department

Creative Commons by Abode of Chaos With Halloween right around corner and before the zombies break down our doors, we wanted to get this urgent message out to all our Marketing comrades. There are already zombies among us and there’s not much time left before the full-blown zombie apocalypse.  Here’s how to tell if they’ve already infiltrated your Marketing and Sales organization… 1.  They insist on […]

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Holiday Carol: Carol of the Marketing Metrics

Holiday Carol: Carol of the Marketing Metrics

Photo by Laenulfean http://www.flickr.com/photos/laenulfean/   OpinionLab, Foresee Results, Give the Voice of The Customer. Or use Tealeaf, Coradiant; Experience Will be measured! And if you have The budget for Omniture or Even ComScore Webtrends or then Coremetrics will Your metrics needs Grandly fulfill! Or if you’re cheap, It’s not a leap, Google can too, Give stats to you. Klout is a treat While people tweet See influence Of audience! Measure, measure, measure, […]

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Holiday Carol: Get Yourself Marketing Automation

Holiday Carol: Get Yourself Marketing Automation

Photo parody mashup of http://www.flickr.com/photos/stevepj2009/ and MGM images Get yourself Marketing Automation, Start the process right, Make sure that You and your Sales are all aligned. Get yourself Marketing Automation, Have your content shine Write to your Personas each and every time. Nurture leads with some good campaigns So your white papers are read. Host some relevant webinars Or give podcasts instead. Through the months […]

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Holiday Carol: The Twelve Days of Foursquare

Holiday Carol: The Twelve Days of Foursquare

Following a last year’s mischief, we are posting holiday carols for the tech/marketing/social crowd. With such hits as O Little Town of Twitterville, Talking In A Mobile Wonderland, S-E-O, S-E-O, S-E-O!, and Eloqua Fideles, we decided to give this year some spirit lifting anthems.  Here’s the first carol for 2010: Sung to the tune of “The Twelve Days of Christmas“ On the first day of Foursquare, my true love gave […]

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Italian Bread vs. Marketing Automation

Italian Bread vs. Marketing Automation

The Marketing Consigliere was in New York this weekend after some business in Philadelphia; instead of spending time preparing for a normal blogpost on Marketing Automation, he had an obligation to find an Italian bakery and bring good bread back to his family in the Washington, DC area. After living near the Nation’s Capital for over 40 years, it is still hard to find good […]

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Holiday Carol: Talking In A Mobile Wonderland

Holiday Carol: Talking In A Mobile Wonderland

Creative Commons by Habi, Flickr.com   Sung to the tune of “Winter Wonderland.” Email comes while you’re driving Contract in, business thriving, Up in your HumVee, With Bluetooth hands-free, Talking in a mobile wonderland. Hear some tunes while you’re texting, Crowdsource peeps, “What’s the next thing?” You’ll download it hence, For ninety-nine cents, Talking in a mobile wonderland. For the iPhone we can build a […]

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Holiday Carol: S-E-O, S-E-O, S-E-O!

Holiday Carol: S-E-O, S-E-O, S-E-O!

Sung to the tune of “Let It Snow.” Oh, your email campaign was frightful, And your sales department’s spiteful, Because the leads you give them blow, S-E-O, S-E-O, S-E-O! And if your social media guru Has done nothing more than screw you Get your keywords all in a row, S-E-O, S-E-O, S-E-O! S-E-M costs you much too much Though you can show the boss R-O-I […]

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Holiday Carol: Eloqua Fideles

Holiday Carol: Eloqua Fideles

Sung to the tune of the carol “Adeste Fideles” (O Come, All Ye Faithful).  Eloqua Fideles potens efficax, Ventum, ventum ut vestrum website. Factus vidéte, Regem Venalicium! Veníte nurtureus, Veníte nurtureus Veníte nurtureus Prospicio! Cantet nunc io chorus vendelorum cantet nunc aula gubernatorium: Gloria in excelsis venditio! Veníte nurtureus, Veníte nurtureus Veníte nurtureus Prospicio! The Marketing Consigliere requests that Latin teachers refrain from putting a […]

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Holiday Carol: O Little Town of Twitterville

Holiday Carol: O Little Town of Twitterville

Sung to the tune of the carol “O Little Town of Bethlehem.”  O little town of Twitterville, Thy Tweeps are far and wide, And with their sweet and endless tweets, The hashtags all go by. Yet though the Fail Whale cometh, When they want news the most, Thy conversations keep them warm, And happy coast to coast. When at their work or in their homes, Short text they […]

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The Marketing Consigliere Wordle

The Marketing Consigliere Wordle

Sometimes a frivolous thing can be fun and artful.  Here is the Wordle for the Marketing Consigliere blog.     What is interesting is that “Marketing” is the prominent word, and “Consigliere” is significantly smaller.  The Marketing Consigliere amused himself and did a Wordle generator for several Marketing “gurus” he knows and found out that their name was the dominant word.  It seems like some Marketers market […]

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