Holiday Carol: Get Yourself Marketing Automation

Photo parody mashup of http://www.flickr.com/photos/stevepj2009/ and MGM images

Sung to the tune of “Have Yourself a Merry Little Christmas.”

Get yourself Marketing Automation,
Start the process right,
Make sure that
You and your Sales are all aligned. [Read more...]

Recession & NON-Recession CRM Strategies

In the past, the Marketing Consigliere has made it known he’s a big fan of BtoB Magazine.  And he always takes the time to read emails that he has opted into from that impressive trade publication.

This morning he received an email from them that he found rather amusing.  The subject line stated “Recession Survival Strategies – Invest in CRM Now“  This was an announcement for a webinar similarly entitled “Recession Survival Strategies: Why It’s Important to Invest in CRM Now.”

[Read more...]