Image courtesy of pkeleher/ One of the Marketing Consigliere’s recent Tweets was “Punxsutawney Phil should have crowdsourced Spring prediction to the birds” because he finally heard a cacaphony of creatures after many weeks of winter. Thinking that the famous groundhog was wrong in predicting six more weeks of winter, he referenced crowdsourcing because the crowd should be “more correct” than one individual. One thing is for sure – while the […]
Pure Genius is Not Necessarily Rocket Science
The power of the Internet is evident with a Bethesda, Maryland company that leverages “crowdsourcing” for creative talent. GeniusRocket, whom the Marketing Consigliere has mentioned in passing before, offers graphic design, video, and copywriting services to clients at extremely affordable prices. In less than two years, GeniusRocket has built a pool over 10,000 freelancers from around the world to compete for projects. They help you define the […]
Under: Advertising, Agencies, Digital Asset Management, User Generated Content