Non-Laborious Labor Day and Beyond Campaigns

beach
Creative Commons by ralphandjenny

 

If you were smart, you’ve spent all summer preparing for fall campaigns.  You are even smarter if you’ve adopted Marketing Automation for your campaigns.  While you take a break this weekend, enjoy yourself, knowing that come Tuesday your campaigns can begin to kick in without too much worry.  While creating content is a lot of work, the Marketing Automation is making your professional life a lot better.

If you’re not one of the lucky ones above, GET MARKETING AUTOMATION NOW so you can be ready to start 2014 and get the data that will help your organization sell better.

 

That is all.  Enjoy!

6 Things Learned from 6 Years of Blogging

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This should be fairly easy.  Six years of cranking out content.  Sometimes well thought out, sometimes by the seat of our pants.  Six years is a serious commitment and we’re proud that we’ve lasted this long at it.  If you’ve been blogging longer, we tip our hat.  If you’re considering blogging, get ready for the experience – it can be very rewarding as you earn recognition for your knowledge and perspective on whatever it is you want to blog about.

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Listorious Makes the DOA List

listorious

OK, sometimes we can be real stragglers when it comes to receiving news. but we didn’t know that Listorious, a great curation of Twitter lists, was gone.  We were surprised to type in Listorious’ URL and get transported to a completely different site called Muck Rack.  What happened?

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Salesforce Makes a Great Catch with Pardot

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In October of 2012, email service provider ExactTarget announced the acquisition of Marketing Automation vendor Pardot for $95 Million.  Now, less than a year later, Salesforce annnounced the acquisition of ExactTarget for $2.5 Billion, outdoing Oracle‘s $871 Million acquisition of Marketing Automation vendor Eloqua, which had just IPO’d that August.  And let’s not forget Marketo, which recently IPO’d and as  of today has a market capitalization of $780+ Million.  What does this mean/what might happen next?

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