Holiday Carol: Down Thru’ The Funnel

Holiday Carol: Down Thru’ The Funnel

Creative Commons by Jim, the Photographer   Sung to the tune of “Up On The Housetop“ You get the prospect to opt-in, So you’ll commit no spamming sin, Send them an invite from afar To attend your webinar! Drip, drip, drip! Ask for their zip! Clicks, clicks, clicks! Analytics! Out from your email, Slick, slick, slick, Down thru’ the funnel Comes revenue thick! White papers flying […]

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Digital Body Language – Read It and Read It!

Digital Body Language – Read It and Read It!

While attending the Online Marketing Summit in Washington, DC, the audience had the privilege to listen to the lunchtime keynote by Steve Woods, CTO of Eloqua, a leading marketing automation platform provider.  He was handing out copies of his recently published book, Digital Body Language, to people who asked questions at the end of his speech. Fortunately, the Marketing Consigliere asked one of the questions and was pleased to obtain a […]

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