Broadcasting Marketing Automation to the Masses

Broadcasting Marketing Automation to the Masses

This week Allinio had the pleasure of being a guest of AHA! Business Radio, and President Joe Zuccaro spoke of the need for businesses to be data literate and how to get started with Marketing Automation.  We’ve included the podcast here:  

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Holiday Carol: Hark! The Infographics Show

Holiday Carol: Hark! The Infographics Show

Creative Commons by slightly everything  Sung to the tune of “Hark! The Herald Angels Sing“ Hark! The Infographics show, Stats that are real good to know! Charts of symbols or of pies, Very easy on the eyes. Bright bold colors for your screen, Distilled messaging so clean! Print it out for your drab wall And your colleagues you’ll enthrall, Hark! The Infographics show, Stats that are […]

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Holiday Carol: God Rest Ye, Content Marketers

Holiday Carol: God Rest Ye, Content Marketers

Creative Commons mashup from works of nannetteturner and Chris Heiler Sung to the tune of “God Rest Ye, Merry Gentlemen“ God rest you Content Marketers, Creating stuff to view; Remember, make it relevant To those personas who Are part of that buying center Whom your sales must pursue, Oh, content that you must syndicate, must syndicate, Oh, content that you must syndicate! Make sure that […]

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9 Truths About B2B Publisher/Agency Turf Conflict

9 Truths About B2B Publisher/Agency Turf Conflict

“Ball Fight” Creative Commons by CarbonNYC  Last week’s blogpost was about some data related sessions at the BMA‘s 2011 International Conference.  With an extra week of digestion, we want to focus a little more on one of the sessions.  Specifically the “Unleash Your B-to-B Media Partners” session with Dean Horowitz (@deanhorowitz), Vice President of eMedia and Market Intelligence at Vance Publishing Corporation, Kim Paulsen, Senior Vice President, Penton Marketing Services, and Mitch Rouda, President of eMedia […]

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