This month Unica subsidy Pivotal Veracity announced that its award-winning MailboxIQ product email rendering imaging for the Apple iPad. This capability allows Marketers to target and track email communications to iPad users. This is a tremendous boost to the utility of this marketing automation technology, which determines what device customers or prospects are using to view email, and then renders the communication in the device-specific format whether it be iPad, iPhone, Android, Blackberry or other “smart” […]
