Not skipping a beat from the memorable tradition started last year, the Marketing Consigliere invites you to nominate the business-to-business organization that should be recognized for its use of Twitter in 2009. Now in its second year, the B2B Twitterer of the Year Award recognizes an organization for outstanding contributions in practicing, promoting, and/or enhancing professional business via the microblogging sensation Twitter. An impressive panel of judges is being assembled from the wide spectrum of the […]
Ok, no marketing pontification with this blog post. Just old fashioned fun. For those of you that know the Marketing Consigliere, you know he recently sported a beard and the feedback has been positive. The Marketing Consigliere is humbled that people would compare him with the likes of: Sir Sean Connery; King Leonidas from the movie “300” (played by actor Gerard Butler); Tevye from the movie “Fiddler on the Roof” […]
Poor T-Mobile. First they lose all the Sidekick data from their Microsoft-hosted server. Then people scoff at their offer of $100 or to comp a free month for users. Then they allow customers to get out of the contract without penalty. Now T-Mobile is the defendant in two class-action lawsuits accusing them of misleading users with regard to the integrity of their data storage. $100 million worth of headache, embarrassment, […]
Keeping up with Marketing trade publications is difficult, but it is often the best way to keep from lagging too far behind when it comes to knowledge of the latest and greatest applications that Marketers can use. It’s also important to check niche technology publications to see what may be coming down the horizon. In the October 2009 issue of Speech Technology, there was a short […]
A nemico che fugge, ponti d’oro. Build a fleeing enemy a bridge of gold.