Look What Digg Dug Up – Rating Ads

Look What Digg Dug Up – Rating Ads

For five years, Digg has been a leading social news website, allowing users to find and share any Internet content by submitting and/or voting on links and stories. As you probably know by now, rankings push a story either up (“digging”) or down (“burying”); the fundamental utility of Digg is that users can then see what is popular or not. This model has been copied throughout social […]

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Il Sottovoce – The Whisper – XXIII

Il Sottovoce – The Whisper – XXIII

La cosa nun la diri si nun la sai. Do not speak about something if you know nothing about it.

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Il Sottovoce – The Whisper – XXII

Il Sottovoce – The Whisper – XXII

I muri hanno orecchi… Walls have ears.

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OMS Whistle Stop Tour – Don’t Miss the Train!

OMS Whistle Stop Tour – Don’t Miss the Train!

The Online Marketing Summit is back and bigger than ever.  This year, they’re calling it the “Whistle Stop Tour” because the producers of the OMS actually are traveling city to city by train. Make sure you climb aboard!

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Il Sottovoce – The Whisper – XXI

Il Sottovoce – The Whisper – XXI

Tutto il mondo è paese. People are the same the whole world over.

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Il Sottovoce – The Whisper – XX

Il Sottovoce – The Whisper – XX

Non c’è rosa senza spina. There is no rose without thorns.

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Mobi Las Vegas!

Mobi Las Vegas!

Image courtesy of inkiboo Imagine checking into a Las Vegas casino like Mandalay Bay, New York-New York, Monte Carlo, The Mirage, or Treasure Island and going to the pool before you indulge in a little blackjack.  Your cell phone rings and you’ve received a personalized targeted promotion regarding a special dinner deal in one of the hotel restaurants, or your favorite dealer is having an exclusive event for you and other […]

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FOSE Fizzle?

FOSE Fizzle?

This year’s FOSE will probably be as good as ever, although last year there was much ambivalence in the Federal contracting crowd.  But with with one day to go before the show, the Marketing Consigliere was a bit surprised at this year.  Was it because of what was blogged last year?  Well, in his blog he mentioned some companies, two of which exhibiting again- Turning Technologies, LLC, and Physical Optics […]

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When Your Marketing Plans Get Snowed Over…

When Your Marketing Plans Get Snowed Over…

Image courtesy of pkeleher/ One of the Marketing Consigliere’s recent Tweets was “Punxsutawney Phil should have crowdsourced Spring prediction to the birds” because he finally heard a cacaphony of creatures after many weeks of winter.  Thinking that the famous groundhog was wrong in predicting six more weeks of winter, he referenced crowdsourcing because the crowd should be “more correct” than one individual.  One thing is for sure – while the […]

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CXOs – Get Marketing On Track! Part III

CXOs – Get Marketing On Track! Part III

“CXOs – Get Marketing On Track! Part I” and Part II have attracted new readers that The Marketing Consigliere has been happy to become acquainted with.  The timeliness of this blog apparently has hit a nerve and now another report underscores the need to “get marketing on track.” The CMO Council recently commissioned a study to determine current marketing operations in light of “economic uncertainty and decreasing budgetary resources.” […]

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