They Tell You What She’s Not Telling You

They Tell You What She’s Not Telling You

Marketing to specific demographic segments presents very interesting challenges.   Marketing to women is something of which The Marketing Consigliere admits he knows little; it’s hard enough as a male to figure out women sometimes in any situation, let alone a marketing one.  So since The Marketing Consigliere can be a rascal sometimes, he will say something “politically incorrect” and then get on with business: If […]

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