Creative Commons by whatleydude, Flickr.com With a tight economy, many Marketers are forgoing important national trade shows to keep focused on their main job: to manage the processes which allow for the gathering, storing, analyzing, sharing, and acting up on data that drives revenue for their firms. However, in this brave new world of Network Centric Marketing, it pays to make the investment in knowing […]
The Marketing Consigliere would like to congratulate the following agencies and their clients for making OMMA‘s finalist list in the category of E-Mail Campaign for 2008: Moxie Interactive, for Verizon Wireless Smith Harmon Inc. for REI Tribal DDB for Pepsi-Cola All of these accounts bring the art of email to a new level and makes up for a lot of the negativity from spam. While he was not an email delivery […]