Network-Centric Tools Don’t Kill – People Do

Network-Centric Tools Don’t Kill – People Do

Almost a year and a half ago The Marketing Consigliere blogged the praises of Google Earth and how businesses were using it in innovative ways.  This week, when many of us were being thankful and looking forward to a better future, reality blasted back in.  The tragedy in Mumbai has not fallen just on India, but on the international community. It is with a heavy heart that The Marketing […]

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Social Networking: For the Doubting Thomas

Social Networking: For the Doubting Thomas

There are many businesspeople and Marketers out there who don’t “get” social networking tools like Facebook and Twitter.  For the Doubting Thomas(es) out there that think these tools are “toy”s for the college and underemployed crowd, the Marketing Consigliere has news for you. He’s always been an admirer of David Troy‘s Twittervision, which shows one Twitter “Tweet” at a time all over the globe using Google Earth.  And recently he heard […]

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SMBs and C4ISR Marketing

SMBs and C4ISR Marketing

The EMM and MRM vendors out there, who are a part of what is C4ISR Marketing, have been doing some great things and I will be blogging about several of them in the future. However, the perception is that the price points of their products are high due to the fact that they are time consuming, somewhat painful integrations that only the big boys can play with. […]

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