A Thanksgiving Wish

A Thanksgiving Wish

Creative Commons by Schlüsselbein2007, Flickr.com In the Year of Our Lord Sixteen Hundred Twenty One, a humble group of English and Native Americans gave thanks for surviving the elements of the New World and for the bounty of the land. It was a simple gathering – no parades, no football, no flyers advertising extended store hours and sales. Most of us probably can’t begin to […]

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Augmented Reality – The New Reality?

Augmented Reality – The New Reality?

Using a virtual to real-world conversion mechanism, the location of Second Life avatars is converted to locations on the map of The Hague. Carrying a GPS device, a group of walking tour participants will explore the real-life manifestation of the virtual world, interacting with the avatars in their vicinity. (Creative Commons by Overig on Flickr.com) The Marketing Consigliere does not make it a habit to […]

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Il Sottovoce – The Whisper – XXV

Il Sottovoce – The Whisper – XXV

Chi ride de venerdi piange di domenica. He that sings on Friday, will weep on Sunday.

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Join the Business Marketing Association

Join the Business Marketing Association

John Jantsch‘s Duct Tape Marketing is a great blog and his post today reminded the Marketing Consigliere that he needs to renew his membership in the Businesss Marketing Association.  He also missed out on this year’s annual conference, where he would have seen the above skit.  Thank you to John for the reminder!

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Intense Text Analytics with Attensity

Intense Text Analytics with Attensity

While the Marketing Consilgiere was at TWTRCON last month, he paid visits to the booths of various event sponsors. One booth that really captured his attention was that of Attensity, who provides a text analytics platform that quickly and rapidly transforms unstructured data- such as in the gazillions of tweets that fly through the Twittersphere- into valuable, actionable information with unparalleled accuracy. If you go to their website […]

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Getting Emotional (Markup Language)

Getting Emotional (Markup Language)

This past week the World Wide Web Consortium (W3C), the international community organization led by Web inventor Tim Berners-Lee that develops web standards, issued a working draft for Emotion Markup Language (EmotionML) 1.0. This is the genesis of a very exciting phase in network centric marketing. EmotionML  may be of interest to Marketers because it can enhance human-to-machine communication. Emotions are a fundamental component of human communication and need to be included in interpreting […]

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