Get a Lot with Pardot

Get a Lot with Pardot

The end of September brings us the beginning of a great new event – Elevate 2010, the Pardot users’ conference, held in Atlanta, Georgia.  Pardot was there in full force with a healthy audience of users and partners who gathered to learn more about this affordable marketing automation platform. David Cummings (@david_cummings) delivering the keynote at Pardot’s Elevate 2010 Following David’s keynote, Reem Bazzari and Deepali Szczesny of SugarCRM spoke of their company’s […]

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Marketing Automation Chicken or CRM Egg?

Marketing Automation Chicken or CRM Egg?

Last week Jep Castelein (@jepc) of LeadSloth posted a great blogging entry entitled “Best CRM for Marketing Automation: Salesforce.com, Microsoft, or Oracle?” and explained pragmatically what you need to think about when making the move to a Marketing Automation platform.  One of the most important questions he asked is “Should you look at Marketing Automation options first?”  There’s at least one Marketing Automation vendor out there that says it’s […]

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Sales & Marketing – Friends of Labor in 2010

Sales & Marketing – Friends of Labor in 2010

This Labor Day is not like most – with economic uncertainty in the air, there is genuine fear that it will be a long time before our challenges are resolved.  This is not a time to sink back and feel sorry for ourselves but to reaffirm our collective commitment to the dignity of work and the importance it has in our society.  While many realize […]

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