Simple Marketing Automation with Lead Follow-Up

Simple Marketing Automation with Lead Follow-Up

Lead Follow-Up, a niche solution available on the Salesforce AppExchange for the past four years, has hundreds of small business customers.   We took a look at the app and think it’s a decent entrée into Marketing Automation for a number of reasons:  First, it offers a 30-day trial followed by month-to-month credit card billing; second, the billing is at very attractive price points for small businesses, especially sole […]

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