Happy Birthday, CAN-SPAM

Happy Birthday, CAN-SPAM

Last week the 5th Anniversary of the CAN-SPAM Act passed by with little fanfare.  To date, there been a handful of notorious spammers brought to court and successfully prosecuted under the act.  This year there was an interesting service of justice when Sanford Wallace, the self-dubbed “Spam King” was fined along with a partner for $230 million to MySpace for using malware and promoting gambling and pornography to MySpace users. […]

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The Killer App’s Killer App

The Killer App’s Killer App

The Marketing Consigliere heard someone talking enthusiastically about EDS. I was puzzled why someone in a small startup would be abuzz over the company that Ross Perot put on the map. Well, he was misinformed. Email Data Source, Inc., is a company with a great story that needs to be told. According to their website, they “collect, analyze, organize, and archive thousands of daily email marketing messages, providing our […]

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