Creative Commons by whatleydude, Flickr.com

With a tight economy, many Marketers are forgoing important national trade shows to keep focused on their main job: to manage the processes which allow for the gathering, storing, analyzing, sharing, and acting up on data that drives revenue for their firms.  However, in this brave new world of Network Centric Marketing, it pays to make the investment in knowing your peers in other industries and learning about the newest tools that will make your job easier.  So to keep up with the many facets of advertising, behavioral marketing, business intelligence, search, social networking, web analytics, email marketing and demand generation, there are many choices to make. [Read more...]