Betty Draper Has a Thing for "Bad Boy" Italians

Betty Draper

Poor Betty Draper.  A “desperate housewife” with nothing better to do.  She mysteriously appeared as a “follower” on The Marketing Consigliere’s Twitter account.  He didn’t know who she was, but her picture sure was glam.  Used to the advances of WASPish women seeking more than what their husbands offer, he checked out her profile…

Betty Draper

Actually, someone at AMC or one of their agencies somehow found him on Twitter, decided he was less Machiavellian than they were, and got on his map.  Betty Draper is a character on the AMC show MadMen and doesn’t exist.  This is obviously part of some publicity stunt – which seems to have worked since she is now being blogged about.   Luckily he will benefit from this as people conduct searches on “Betty Draper” and stumble upon his humble blog.

MadMen

The Marketing Consigliere is glad that the show is using net-centric marketing tools like social networking to do their B2C advertising and public relations.  But to have a strange blonde stalk him on the Internet perpetuates bad stereotypes of women.  Where are the histrionic Motrin Twitter protestors to protect him from the evil media conglomerate?  Why not a “keep Betty Draper in the home where she belongs and not try to be a homewrecker” campaign?  Oh, we guess keeping Betty complacent in her kitchen perpetuates another stereotype…

Anyway Betty, and all you other women who think “made men” are more exciting than their “mad men,”  The Marketing Consigliere belives in monogamy so keep your girdle and cross-your-heart bra on… and besides, just because he’s a Marketer doesn’t mean he even watches your show…

The Fog of Piracy War

What is a C4ISR technology that the military uses when trying to see through night, fog, and other types of inclement weather? Night-vision goggles.

Night-vision is facilitated with the integration of two technologies – Enhanced spectral range technology enables the observer to see light outside the human range of electromagnetic spectrum (visible light), including infrared. Enhanced intensity range technology increases the ability to see within low-light environments.

What is a C4ISR technology that media companies use when trying to fight movie piracy in theaters?  Night vision goggles. [Read more...]