Intelligence 2.0 – Much Smarter Than You Think

Intelligence 2.0 – Much Smarter Than You Think

The Marketing Consigliere likes to take examples from our nation’s honored warriors and apply them to business and marketing problems.  He also wants to recognize things which can be publicized from the impressive United States Intelligence Community that are relevant to Network-Centric Marketers. Yesterday, the Adobe Intelligence Community Executive Forum, sponsored by Adobe and Carahsoft Technology Corporation, a Washington, DC based government IT solutions provider, was held with a gathering […]

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Cloud Computing & Strategic Information for CMOs

Cloud Computing & Strategic Information for CMOs

Bob Gourley, whose blog CTOVision is geared towards CTOs, CIOs, and Federalistas, has shared a great whitepaper draft that I encourage CMOs to read and think about.   In “Cloud Computing and Net Centric Operations,” he sets the tone for where the Office of the Secretary of Defense (OSD) and the Assistant Secretary of Defense for Networks and Information Integration (ASD NII) need to enable the best available technologies for mission critical tasks.  […]

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The Future of InfoTech = The Future of Marketing

The Future of InfoTech = The Future of Marketing

Bob Gourley, the CTO and Founder of Crucial Point LLC, is a former CTO for the Defense Intelligence Agency.  If anyone knows C4ISR, it is him.  The Marketing Consiglire encourages CEOs and CMOs to read his April 2, 2008 entry in his blog, CTO Vision – “What’s Next in Enterprise IT.”  There are clear implications for Net-Centric Marketing. Of particular note is a slide presentation of his personal predictions of change […]

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