More Sounding Off on Ultrasound
The Marketing Consigliere received many emails regarding last week’s blog, “Sounds Like REALLY Targeted Advertising to Me.” Several people, while liking his adaption of the Munch’s The Scream, wanted to know where ultrasound advertising was really being used.
He found an example on YouTube – the A&E Channel was promoting it’s Paranormal State show. The picture above is a still of the billboard on the side of a building near Mulberry Street and Mott Street in lower Manhattan, New York City. You can clearly see the speakers pointed down towards the pedestrians below. Below that is a video of the ultrasound speakers working – listen closely:
What do you think of this?