Marketo’s “Rock Your Revenue” in DC: Part II

Marketo’s “Rock Your Revenue” in DC: Part II

As we said in our previous blog, Allinio had the privilege to be the Regional Sponsor for Marketo‘s “Rock Your Revenue” tour when it stopped in the Washington, DC area.  The speakers included: Jim Lenskold (@jimlenskold), Managing Director of Lenskold Group, who spoke about the imperative for Marketing to be better at showing ROI; Kelly Waffle of Sourcefire, a Marketo customer, spoke of the the issues he faced implementing the platform and how he […]

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Marketo’s “Rock Your Revenue” in DC: Part I

Marketo’s “Rock Your Revenue” in DC: Part I

Allinio had the privilege to be the Regional Sponsor for Marketo‘s “Rock Your Revenue” tour when it stopped in the Washington, DC area.  The speakers included: JimLenskold (@jimlenskold), Managing Director of Lenskold Group, who spoke about the imperative for Marketing to be better at showing ROI; Kelly Waffle of Sourcefire, a Marketo customer, spoke of the the issues he faced implementing the platform and how he has further configured it for even […]

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