As we said in our previous blog, Allinio had the privilege to be the Regional Sponsor for Marketo‘s “Rock Your Revenue” tour when it stopped in the Washington, DC area. The speakers included: Jim Lenskold (@jimlenskold), Managing Director of Lenskold Group, who spoke about the imperative for Marketing to be better at showing ROI; Kelly Waffle of Sourcefire, a Marketo customer, spoke of the the issues he faced implementing the platform and how he […]
Allinio had the privilege to be the Regional Sponsor for Marketo‘s “Rock Your Revenue” tour when it stopped in the Washington, DC area. The speakers included: JimLenskold (@jimlenskold), Managing Director of Lenskold Group, who spoke about the imperative for Marketing to be better at showing ROI; Kelly Waffle of Sourcefire, a Marketo customer, spoke of the the issues he faced implementing the platform and how he has further configured it for even […]
Marketo, a leadMarketing Automation platform developer, has been going around the United States for the past few weeks with its ‘Rock Your Revenue’ Tour. The 14-city rock-and-roll themed tour kicked off in March and features several Marketing and Sales experts and thought leaders, who are providing valuable perspective regarding what sales and marketing leaders must do to demonstrate measurable ROI and increase revenue for their organizations: […]